See which ads actually sell
Grazer links your Facebook and Instagram ads to WhatsApp inquiries and CRM sales. You see the path from impression to payment and stop paying for ads that only look good.
Sign inMessage us on Telegram — we’ll show Grazer on your own numbers and help connect your first project.
- Kitchens — prices2.58×
- Measurement via WhatsApp2.13×
- Offers — stories0.7×
- Bitrix24
- amoCRM
From impression to payment, one chain
The ad account sees clicks and leads. The CRM sees sales. What happens in between usually nobody knows. Grazer joins the two halves, so every sale gets the ad that brought it.
- 1
Ad
Impressions, clicks and spend from your Facebook and Instagram ad account.
- 2
Inquiry
A person writes on WhatsApp or leaves a request. Grazer remembers which ad they came from.
- 3
Sale
A manager moves the customer through the stages in Grazer CRM, amoCRM or Bitrix24.
- 4
Payment
The sale amount goes back to the ad where it all started.
The sale goes back to the ad · Numbers refresh every hour. No more exports or spreadsheets.
A cheap lead is not a sale yet
In the ad account the winner is whatever has the cheapest lead. Put sales next to it and the picture often flips.
| Creative | Cost per lead | Sales | ROAS |
|---|---|---|---|
30% offTurn off | 1,050 ₸ | 1 | 0.4× |
Work carouselKeep | 1,700 ₸ | 4 | 1.6× |
Video reviewScale up | 2,300 ₸ | 9 | 3.2× |
ROAS here is Grazer’s calculation from CRM sales, not a metric from the ad account.
What to turn off
Ads that spend budget and bring no sales are visible right away, not at the end of the month.
Where to add budget
To creatives that pay off, not to the ones that bring cheap leads.
Where the money leaks
The funnel shows the step where people drop off: in the ad, in the chat or in the sales team.
A CRM included. Or your own
To count sales you need a CRM. If you don’t have one, Grazer has it built in. If your sales team works in amoCRM or Bitrix24, we connect them.
Grazer CRM
For teams without a CRM. WhatsApp inquiries land on the board by themselves, and the number stays in the app on the phone.
- The card shows the ad the customer came from
- The whole WhatsApp conversation next to the customer card
- Reply from the card or from the phone, as before
- Stages, owners, tasks and loss reasons
- An out-of-hours auto-reply with your own text
- The board updates for the whole team at once
amoCRM and Bitrix24
Managers keep working as usual, and sales and stages reach Grazer by themselves.
- Connected without developers
- You choose which stages count as a qualified lead and a sale
- Sales are linked to ads by their tags
- Past sales can be imported from a file
Either way, sales can be sent back to Meta through the Conversions API, so ads learn from real purchases and not only from clicks.
Everything else you need every day
No more screenshots from ad managers or spreadsheets put together by hand.
A dashboard clients understand
Spend, leads, conversations and cost per result — by day and by campaign. Clients sign in with their own login and see only their project.
Campaigns, ad sets and ads
Spend, results and their cost at every level. Filters by objective and other fields, export for the campaigns you pick.
Creatives without guesswork
Which creative is burning out, where it shows and to whom. Preview, verdict and payback side by side.
Ad account billing under watch
Grazer alerts you when a Meta payment fails and shows the payment history: what was owed before and after every charge.
Alerts in Telegram and on your phone
A daily summary, a new inquiry, payment or connection failures — without opening the dashboard.
One-click reports
Export to Excel, Word or PDF for any period, plus an AI review of campaigns: what works, what to turn off, what to watch.
Three steps to your first dashboard
Access to ad accounts is read-only: Grazer never changes anything in your ads.
- 01
Connect your ads
Your Facebook and Instagram ad account. Statistics for past months load right away.
- 02
Add your sales
WhatsApp and a CRM: Grazer CRM, amoCRM or Bitrix24. After that everything updates on its own, with nothing to export.
- 03
Invite the client
The client gets their own login and sees only their project. Alerts go to Telegram and their phone.
- All projects and their status in one list
- See not only leads but the sales from your ads
- Send the client a link, not a pile of screenshots
- Their own login and only their project
- A clear view of what was spent and what it brought
- No access to the ad account needed
Pay for the number of projects
Every plan has the same features — plans differ only in how many projects you can run. Prices in Kazakhstani tenge, paid by invoice.
More than 25 projects
For agencies with many clients we agree on terms separately.
Every plan includes
- End-to-end analytics: ROAS, cost per lead and per sale for every creative
- Grazer CRM for WhatsApp inquiries — or amoCRM and Bitrix24
- Ad dashboards: Facebook and Instagram
- Billing log: ad stops and restarts, the debt after every charge
- Burned-out creative analysis
- AI review of campaigns: what works and what to turn off
- Export to Excel, Word and PDF
- Notifications and daily summaries in Telegram and on your phone
- Client access with their own login
- Support: we help you connect and set everything up
15-day guarantee
Within 15 days the Payback section shows your numbers and the first analytics: the ROAS of every creative. If not, we refund the payment.
Counted from connecting the ad account and a sales source.
Let’s see what your ads really bring
Message us on Telegram or email support@grazer.live — we’ll show Grazer on your numbers and help connect your ad accounts.
Grazer is built for businesses in Kazakhstan; the dashboard is available in Russian and English.